I recently wrote an article for Mashable on how to build a Twitter Strategy for your business. It’s basically a quick-start guide and is, I hope, much less jargony and easy-to-follow than the typical article on this.
My goal was to create a real step-by-step guide. Given it’s a blog post and not a novel, it just scratches the surface, but I have to say I like how it turned out. Check it out and let me know what you think.
